SenSen wins A$1.24M Singapore Government contract with ATT

Leading smart cities solutions provider SenSen Networks has been successful in winning a Government of Singapore tender for the operation and maintenance of a Closed Circuit Television (CCTV) enforcement camera system, alongside its systems integrator partner ATT Systems Group.

The CCTV surveillance and enforcement system aims to deter illegal curbside parking and prevent traffic congestion. The system is implemented at various locations designated as Enforcement Zones where offending vehicles are captured on camera.
The contract builds upon the existing footprint of seventy enforcement zones which are currently monitored live by SenSen across the Singapore CBD. Cameras are attached to street lamp posts, mounting poles and commuter infrastructure such as sheltered linkways, bus shelters and pedestrian overhead bridges.  SenSen’s digital video capability does the rest – capturing images, detecting violations and identifying illegally parked vehicles.

There are no material conditions that need to be satisfied prior to the commencement of the contract and SenSen will earn a total of $1,150,000 (~A$1,240,000) over the five-year term.

ATT Systems Group is a long standing channel partner for SenSen in Singapore. ATT ( is a regional System Integrator whose competitive edge lies in its ability to provide a one-stop solution service. The firm is known for delivering intelligent customised systems for government and commercial clients.

Commenting on the tender contract win with ATT, SenSen CEO Subhash Challa said: This is a great outcome for SenSen and ATT. SenSen has been providing its AI and video analytics expertise in Singapore for many years and we look forward to working with ATT to assist in reducing traffic congestion in the Singapore CBD.”

“Of particular importance for SenSen is the complete SaaS nature of this contract revenue and the high gross margin and recurring profile of the earnings. Singapore will continue to grow as a critical hub for SenSen operations in the South-East Asia region.”

Beyond Singapore, SenSen is seeing strong interest from other international cities in leveraging technology to better manage parking enforcement and curb access.

SenSen is well placed to assist cities and municipalities to monitor and enforce parking compliance in under-regulated and emerging commercial areas due to the company’s ability to distinguish between different parking rules, vehicle types, duration, days and times, and parking charges. Further, SenSen’s asset-light Gemineye technology has been developed specifically to manage curb space for emerging last-mile transport modes such as scooters and electric bikes, as well as provide cities with data analytics for improved planning and enforcement.

Photo by Guo Xin Goh on Unsplash

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